$5 Trades Commission Online Brokerage Firms

Ally Invest rating

Ally Invest
Ally Invest

Ally Invest is a raising star in the online trading world. While not a household name yet, it is now one of the 10 largest brokerage houses in the United States. The firm is growing very rapidly by both organic growth and by mergers and acquisitions. Recently it itself got acquired by an online banking giant - Ally Bank.

Ally Invest charges $4.95 on stocks and ETFs trades. Options trades are $0.65 per contract more. The firm is highly rated by all financial magazines and websites, and it is adding new features and services at an impressive rate.

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Switch to Ally Invest and get up to $150 in transfer fees reimbursed.

Optionshouse rating



Ally Invest's main competitor, OptionsHouse is another up and coming brokerage firm that makes established brokerage houses nervous. OptionsHouse completed merger with another "$5 online trades" investing company called TradeMonster, nearly doubling in size. The firm's focus is on options traders for whom they also offer great pricing - only 50 cents per contract in addition to a ticket price.

OptionsHouse actually started years ago with aggressive stock and ETF commission rate of $2.95 per trade. A few years later the cost grew to $3.95, and in another couple of years became $4.95. OptionsHouse recently got acquired by brokerage giant Etrade and changed its name to OptionsHouse by Etrade.

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Open and fund an OptionsHouse account to get up to $1,000 in free commissions for 60 days.

Motif Investing rating


Motif Investing

Motif Investing is by far the newest brokerage firm in this article with a unique approach to investing described in detail in company's review. They only allow investing in stocks and ETFs (no options, bonds, or mutual funds) and, like at Ally Invest and OptionsHouse, their commission on equity trades is 5 cents short of $5 dollars.

Motif Investing is very unconventional company, and while some clients are in love with it, it will probably not be a good fit for a majority of investors.

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Buy 30 Stocks in 1 Motif for $9.95. Fully Customizable.

Choicetrade rating



Choicetrade is an online trading firm with $5 online stock and ETF trades. Unlike the competitors above, the broker is charging for trading platforms with real time quotes: Choicestreamer is $15-$25 per month, and ChoiceTrader Direct Pro is $135 per month. Choicetrade also has $30 quarterly inactivity fee if customer makes less than five trades in a calendar quarter and account equity is less than $50,000.

The broker is only company in this list imposing fees on extended hours trading and on retirement accounts.

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Updated on 2/8/2017.

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