E*TRADE vs Firstrade (2025)


Compare Firstrade versus Morgan Stanley E*TRADE—which is better? IRA/Roth accounts, online investing fees, stock broker mutual fund rates, and differences comparison.


Overview of Firstrade and E*Trade


If you’re looking for a commission-free online broker to trade stocks, ETFs, mutual funds, and options, you might wonder which one is better: E*TRADE or Firstrade.

Both brokers offer many advantages, but there are key differences to consider before deciding which one suits your needs best.

E*TRADE, owned by Morgan Stanley, is a commission-free broker that provides multiple trading platforms, traditional investment choices, various account types, cash management features, and automated investment portfolios. Its comprehensive services and educational materials make E*TRADE appropriate for all levels of investors.

Firstrade, established in 1985, is also a commission-free broker that grants access to different securities, including mutual funds, OTC-listed stocks, and cryptocurrencies. It offers strong research and educational content and a broad selection of account types, such as international brokerage accounts.


Cost Comparison


Broker Fees Stock/ETF
Commission
Mutual Fund
Commission
Options
Commission
Maintenance
Fee
Annual IRA
Fee
Firstrade $0 $0 $0 per contract $0 $0
Etrade $0 $0 $0.65 per contract $0 $0

When it comes to fees, Firstrade is hard to beat because it charges no commissions on every product it offers.


Services Comparison


Broker Review Cost Investment Products Trading Tools Customer Service Research Overall Rating
Firstrade
Etrade


Investment Options


Both E*TRADE and Firstrade provide a wide array of securities to trade, including stocks, ETFs, options, mutual funds, bonds, IPOs, and OTC securities.

However, there are also notable distinctions. E*TRADE offers futures trading and managed portfolios, while Firstrade delivers free options trading and a more substantial lineup of OTC BB and OTC Pink securities.

E*TRADE holds an advantage in futures trading, whereas Firstrade shines by offering penny stock transactions and free options trading.


Firstrade vs Etrade


Account Types


Both E*TRADE and Firstrade supply several account types, including individual margin/cash accounts, joint brokerage accounts, traditional and Roth IRAs, rollover IRAs, SEP IRAs, SIMPLE IRAs, and education savings accounts.


Etrade vs firstrade


Nevertheless, E*TRADE supports a wider range of account options, like beneficiary IRAs, E*TRADE Complete IRAs (with cash management for investors over 59.5), and individual as well as Roth individual 401(k) plans.

Meanwhile, Firstrade offers international brokerage accounts, which E*TRADE does not.


Platforms and Trading Tools


E*TRADE features two web-based platforms, a professional desktop platform, and two mobile apps. These solutions provide tick-based futures charts, advanced order entry, simulated trading, multi-leg option strategies, hotkey trading, and customizable watchlists.


Etrade vs Firstrade


Firstrade, on the other hand, takes a more straightforward route. It provides tools like advanced order entry, portfolio tracking, reliable screeners, and real-time data, but it doesn’t offer a stand-alone trading platform. All trading occurs via its website or mobile app.


Firstrade or Etrade


E*TRADE is the better option if you want professional-grade trading tools, while Firstrade is generally sufficient for most strategies that do not require complex platforms.


Firstrade or Etrade


Cash Management Solutions


Both brokers provide a free debit card, cash transfers, online bill pay, and check deposit services. However, they differ in how they deliver their cash management features.

E*TRADE is linked to the banking products of its parent company, Morgan Stanley. This setup delivers everything you expect from a checking account, plus seamless access to your brokerage balance with a debit card and easy money transfers.

Firstrade partners with Apex to add cash management to your brokerage account. You can get a Visa debit card for purchases and deposits, all without needing a separate account, but you have to keep at least $25,000 to unlock the feature. E*TRADE does not impose any balance requirement for its checking services.


Fees, Margin, and Commissions


Generally, Firstrade is less expensive than E*TRADE. Here are a few of their main pricing differences:


Firstrade or Etrade


Both E*TRADE and Firstrade charge no commissions for options and mutual funds, but E*TRADE adds a $0.65 fee for each options contract, while Firstrade does not.

E*TRADE requires $1.5 per futures contract, while Firstrade does not offer futures trading.

E*TRADE charges $1 per bond with a $10 minimum, while Firstrade handles fixed-income on a net yield basis.

E*TRADE’s managed portfolios cost 0.30%, whereas Firstrade does not have managed portfolios.

E*TRADE’s margin rates span from 11.2% up to 13.2%, while Firstrade’s margin rates range from 8.75% to 12.75%.

Both brokers have a $75 fee for outgoing ACATs, but Firstrade also has a $55 partial ACAT fee.


Ease of Use


When it comes to simplicity, both E*TRADE and Firstrade work well for investors at any skill level. They each have a traditional brokerage website where users can conduct research, access educational materials, place trades, and manage their holdings.

However, E*TRADE also supplies advanced software that is more fitting for seasoned traders.


Promotions


Firstrade: 3% match on contributions and 2% on transfers with a No-Fee IRA.

E*Trade: Get zero commission on stock and ETF trades.



E*TRADE and Firstrade: Pros and Cons


Choosing between E*TRADE and Firstrade depends on your goals and preferences. Below are some advantages and disadvantages for each:


E*TRADE Pros


  • Offers a variety of account types, including individual and Roth individual 401(k) plans.
  • Has futures trading and managed portfolios.
  • Delivers advanced trading platforms and tools.
  • Does not require any balance for its checking account add-on.


E*TRADE Cons


  • Charges $0.65 per contract for options trading.
  • Has higher margin rates compared to Firstrade.
  • Applies a 0.30% fee for managed portfolios.


Firstrade Pros


  • Features lower fees compared to E*TRADE.
  • Does not charge contract fees for options.
  • Offers fixed income investments on a net yield basis.
  • Has margin rates that are lower than E*TRADE’s.


Firstrade Cons


  • Requires a $25,000 minimum account balance for its cash management service.
  • Does not provide futures trading.
  • Does not offer managed portfolios.


Updated on 1/28/2025.


Andrew Stein
About the Author
I work in investment analytics and have been investing in the market since I was in high school. I enjoy anything that involves lots of strategy (i.e. a good game of chess), which is why I was naturally drawn to investing and researching companies. Outside of investing, I’m a big fan of the outdoors. In summer, you’re most likely to find me kayaking, camping, and hiking in the mountains.