Ally Invest

Ally Invest Margin Interest Rates

2019 current Ally margin rates: interest rates, fees, charged on trading account margin loans. Ally base lending rate (BLR), broker loan cost.

Ally Invest Margin Rates

Debit Balance Margin Interest Rates
$0.01 - $4,999 10.00%
$5,000 - $9,999 10.00%
$10,000 - $24,999 10.00%
$25,000 - $49,999 9.75%
$50,000 - $99,999 9.00%
$100,000 - $249,999 7.75%
$250,000 - $499,999 6.75%
$500,000 - $999,999 6.25%
$1,000,000 + 5.50%

The Ally Invest base rate of 3.75% is set at broker's discretion on margin trading account with reference to the broker call loan rate.

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Commissions and Fees

Stock, mutual fund, and option traders who want a low-cost broker to buy and sell securities and derivatives should take a look at Ally Invest. In addition to low fees, the firm offers good trading technology, research and educational tools. Let's make a detailed analysis of the firm and see how it compares to other companies and what makes it one of the best brokers for trading.

Between having a $0 minimum deposit to join and trades as low as $4.95, Ally Invest is an attractive option for newer traders looking to start an account and get their feet wet. The broker has a $1 discount to larger accounts and very active traders. To get it, customers must execute 30 or more trades in the quarter, or have at least $100,000 account balance.

To trade options there is an added fee of $0.65 on top of the $4.95 base which is pretty standard across the industry. Clients meeting the above requirements get a discount rate of $0.50.

They do have the most competitive rate for mutual fund trading coming in at an industry low of $9.95. The next closest contender puts up no competition at $17.00.

One of the areas that Ally Invest fails to shine is in their penny stock trading fees. When trading any stock that’s quoted under $2, a $0.01 per share fee (up to 5% of the transaction value) is tacked on. For that reason, Ally may not be the most attractive option for penny stock traders since there are cheaper alternatives available.

Another commonly overlooked aspect of online brokerages is their maintenance or annual fees. Ally has neither for both regular brokerage accounts and IRA's.


Ally Invest has a wealth of content for users to access including tutorials and a beginners area. All aspects of stock research are integrated onto one page making it easy to flip between recent news, earnings, fundamentals and financials. The snapshot tab offers sections such as company highlights, options summaries, and a unique Peer Comparison chart to track how similar securities are performing compared to the selected stock.

Another standout feature is their Trader Network section where users can go to see what other traders are doing, share their trades, and even interact via groups and blogs. Some sections of the Trader Network are extremely dormant and have been for some time, but there are still a few active forum pages and blogs where traders can connect and exchange ideas.

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Ally Invest Overview

Ally Invest enables its clients to buy and sell stocks listed on NYSE, NASDAQ, and other exchanges. Some of these stocks are included in S&P500 and Dow indexes. Of course, the customers also have an ability to invest in literally thousands of various mutual funds from most major mutual fund families including Vanguard and Fidelity. The types of mutual funds available are no-load, load, NTF (no transaction fee), index funds, bond and target retirement funds, and others. The firms also allow options trading as well as investing in ETFs and a majority of available bond securities.

Ally Invest cancelled Ally Invest's biggest downside: a $50 annual inactivity fee that only kicked in when an account balance falls below $2,500 AND no trades have been executed during the preceding 12 months. However, limited after-hours trading time period still remains.

Paper trading is not available at Ally Invest. Such a feature would allow new investors to practice buying and selling securities. Traders at optionsXpress do get paper trading services, by contrast. Ally Invest also doesn't offer any ETF's commission-free, which are useful to practice trading. Vanguard offers 55 funds that can be traded with no charge.

Current Ally Margin Interest Rates

Ally Invest margin rates are as of 2019 and can change at any time. For up-to-date Ally Invest margin interest rates see their website:

Ally Invest